Owing to the actress' immense popularity amongst the youth, 'Lakme India' got Ananya Pandey on board as the brand endorser for their range of lip care products.
Sharing the news, Ananya took to her social media posting, "Super excited to be part of the lovely Lakm? family! Thank you @lakmeindia #IndiasFavouriteBeautyBrand #AndMineToo".
Ananya happens to be the youngest celebrity endorser of Lakme India.
The young starlet is currently gearing up for his debut release alongside Tiger Shroff and is leaving no stone unturned in giving away her best.