A New Species of SUV: Kia Creates a New SUV Segment with Syros Starting at 8.99 lacs

Press release

Saturday, 1 February 2025 (16:08 IST)
Kia India, a leading mass-premium automaker, has introduced a new SUV segment between the mid and compact SUV categories with the launch of the all-new Kia Syros at an attractive price of 8.99 lacs. Drawing design inspiration from its premium models EV9 and Carnival, the Syros combines cutting-edge technology, premium comfort, and a bold design to create a unique value proposition for Indian consumers.

Unparalleled Technology & Smart Connectivity

Kia Syros brings a segment-first Over-the-Air (OTA) software update system, allowing automatic updates of 16 controllers without requiring a dealership visit—an innovation typically found in luxury vehicles.

The Kia Connect 2.0 system offers an extensive suite of 80+ features, enhancing the driving experience through seamless connectivity and intelligent vehicle management.

In addition, Kia introduces Kia Connect Diagnosis (KCD), allowing users to remotely assess their vehicle’s condition, and Kia Advanced Total Care (KATC), which proactively alerts customers about required services such as tyre replacements and maintenance, ensuring worry-free ownership.

Premium Comfort & Spacious Interiors

With a 2,550mm wheelbase, the Kia Syros prioritizes passenger comfort. The 76.2cm (30”) Trinity Panoramic Display panel serves as the Connected Car Navigation Cockpit, offering a seamless digital interface.

Key comfort features include:

Dedicated 5-inch Climate Control Display, providing quick and easy access to climate settings.
Wireless Apple CarPlay and Android Auto, along with a Harman Kardon Premium 8-speaker sound system for an immersive audio experience.
Rear Seat Ventilation, extending comfort beyond the front seats.
Sliding and Reclining 60:40 Split Rear Seats, offering flexible boot space and enhanced passenger comfort.
Dual-Pane Panoramic Sunroof, bringing an open-air feel to the cabin.

Safety & Performance

Kia Syros is equipped with Level 2 Advanced Driver Assistance Systems (ADAS), featuring 16 autonomous safety features and comprehensive 20 robust safety package, including:
Smart cruise control with Stop & Go
Front Collision Warning with Avoidance Assist
Lane Keep Assist and Lane Follow Assist
360-degree camera with blind view monitor
Electronic Stability Control & Hill Start Assist Control
Six Airbags for Enhanced Protection
ABS

The bold exterior, inspired by Kia’s "Opposites United" design philosophy, is complemented by signature Starmap LED lighting, Digital Tiger Face, R17 (43.66 cm) crystal-cut alloy wheels, and a muscular stance, ensuring a commanding road presence.

Engine & Variants

Kia Syros is available in two engine options:

Smartstream 1.0-liter turbo petrol engine (88.3 kW/120PS, 172Nm)
1.5-liter CRDi diesel engine (85 kW/116PS, 250Nm)

Both engines are offered with manual and automatic transmission choices, including Kia’s first-ever Smartstream G1.0 turbo GDI with a 6MT configuration.

The Syros is available in four trims – HTK, HTK+, HTX, HTX+, with eight color options, including Glacier White Pearl, Sparkling Silver, Pewter Olive, Intense Red, Frost Blue, Aurora Black Pearl, Imperial Blue, and Gravity Gray.

Mr. Joonsu Cho, Chief Sales Officer, Kia India, said “India is witnessing a rising demand for SUVs, especially among young, tech-savvy, and adventurous drivers who expect more from their vehicles. In line with these evolving preferences, Kia India is pushing the boundaries of what’s possible in the automotive industry through innovation and customer-centric design. The Kia Syros represents the next evolution in our portfolio – a new species of SUV that blends advanced technology, exceptional comfort, and bold design. What sets it apart is the use of sustainable materials in its interiors, demonstrating our commitment to a greener future.

Despite this, the Kia Syros offers a strong value proposition, delivering premium features and unmatched quality that resonate with the aspirations of modern Indian drivers.”

Kia Syros is introducing a range of innovative ownership programs designed to enhance the customer experience and provide peace of mind. The My Convenience Secure add-on offers coverage for selected wear & tear parts, while the My Convenience program tailors maintenance packages based on individual usage and car care needs. For more comprehensive protection, My Convenience Plus combines maintenance, extended warranty, and roadside assistance.

Additionally, Kia customers can benefit from the Extended Warranty, covering unexpected mechanical and electrical failures, and the Scratch Care Program, which offers free repair for one scratch within the first 12 months of ownership. Kia also provides Roadside Assistance, with standard coverage for 3 years, extendable for up to 6 years. These programs underscore Kia’s commitment to providing exceptional service and support to its customers.

Pricing & Availability

Bookings for the Kia Syros are open with a minimum payment of INR 25,000 at Kia dealerships across India or through the company’s official website. ADAS features are available at an additional cost of INR 80,000 over and above the price of the top trim.

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