Srinagar: The RRR star, Ram Charan, who brought laurels to the country will be speaking on a side event of the third G20 Tourism Working Group meeting beginning here today.
Several foreign delegates will discuss film tourism and its impact on the economy during the G20 side event.
Charan starred in the film RRR which managed to win an Oscar in the Best Original Song category earlier this year for the dance number “Naatu Naatu”.
According to organizers, a side event during the G20 Meeting will be held on ‘Film Tourism for Economic Growth and Cultural Preservation’ and it will deliberate on the strategies to promote film tourism and see the participation of all the member countries and delegates.
“This will be addressed by the Union Tourism Minister, G20 Sherpa and acclaimed actor Ram Charan,” officials said.
A draft ‘National Strategy on Film Tourism’ will be unveiled to provide a roadmap for harnessing the role of films in promoting tourist destinations.
J&K government is making efforts to revive the union territory as a prime destination for film tourism yet again so that people rather going to Switzerland, France and the Alps come back here for shooting. Officials said last year over 200 plus films, web series and dramas have been shot in Jammu and Kashmir. (UNI)